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101-0527-00L 3 Credits MSC D-BAUG

Corporate Management I

Unternehmensmanagement I

Lecturers & Examiners: Dr. Robert F. Schiller
VVZ CR n/a

Last Updated: 2026-02-05 15:24:04

Abstract

The teaching: Main areas of corporate managementThe practice: Dos and Don'ts of leadership workThe action: Development of one's own virtual enterprise, from the vision up to the presentation to capital investors. (as an exercise)

Objective

- Enthusiasm for entrepreneurial thinking and acting - Discovering one's own entrepreneurial trait - Knowing the crucial points of corporate management - Developing and presenting my own enterprise

Content

Enterprise and areas of corporate management - Company building/legal forms - Finance and controlling - Strategy - classic models and latest developments - Organisation - traditional models and future development - Human resource management - Company development Guest presentations - The entrepreneur of a high tech start up - experiences - The head of communication - communication as a managerial duty - The head of human resources - job application as an exercise My own enterprise - Developing one's own business concept in compliance with the script and its presentation to third parties. (as an exercise)

General Information

Language
German
Levels
MSC
Frequency
Yearly recurring

Examination

Type
session examination
Mode
oral 30 minutes

Course Components

Type Title Time & Place Hours
lecture with exercise Unternehmensmanagement I (Führungsprozesse)
  • Wed 12:45-14:30 (HIL E 8)
2 h weekly

Offered In