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351-0790-00L 2 Credits MSC , NDS D-MATL , D-MTEC

Founding, developing and managing innovative enterprises

Gründung, Aufbau und Führung innovativer Unternehmen

Lecturers & Examiners: Dr. Massimo Lattmann Sgarlata, Prof. em. Dr. Pius Baschera
VVZ CR n/a

Last Updated: 2026-02-05 15:25:16

Abstract

This seminar provides a broad and introductory overview into the entrepreneurial activities, especially focusing on the development of innovative enterprises. During the seminar, knowledge of the entire process starting from the foundation of a company, building up and expanding the business, and managing entire enterprises is provided.

Objective

The aim of the seminar is to provide an introduction on the basic elements of entrepreneurship, management and leadership.

Content

The seminar consists of following topics: new entrepreneurial ventures and its prerequisites; business plan, strategies and financing; innovation, product and marketing strategies; human leadership and organizational aspects; problem and conflict management; leadership, negotiation skills and techniques, risk management; and presentation of success factors and stories

Resources

Lecture Notes

Copy of slides

Literature

Buch: Erfolgsfaktoren innovativer Unternehmen (2007) Autor: Massimo S. Lattmann, Sita Mazumder Verlag: Neue Züricher Zeitung

General Information

Language
German
Levels
MSC , NDS
Frequency
Yearly recurring

Examination

Type
graded semester performance

Course Components

Type Title Time & Place Hours
lecture Gründung, Aufbau und Führung innovativer Unternehmen
  • Tue 17:15-19:00 (HG E 3)
  • 04.11 Date 19:15-20:00 (HG E 3)
  • 11.11 Date 19:15-20:00 (HG E 3)
2 h weekly

Offered In