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32-713 3 Credits

Strategic Management, Business Planning and Control (BWL-2)

BWL 2: Analyse, Planung und Kontrolle

Lecturers & Examiners: Prof. em. Dr. Armin Seiler
VVZ CR n/a

Last Updated: 2026-02-05 14:51:22

Abstract

The nature and purpose of planning; assessment of resources, industry environment, market, technological trends and suppliers; development of corporate strategies; strategy and leadership; planning, budgeting and control; analysing and reporting performance.

General Information

Language
German
Frequency
Yearly recurring

Examination

Type
session examination
Mode
oral 30 minutes

Course Components

Type Title Time & Place Hours
lecture with exercise BWL 2: Analyse, Planung und Kontrolle
  • Wed 10:15-13:00 (HG F 1)
3 h weekly

Offered In