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351-0385-00L 3 Credits NDS , MSC D-GESS , D-ARCH , D-MTEC , D-BAUG , D-PHYS
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Technology-Market Integration

Lecturers & Examiners: Prof. em. Dr. Roman Boutellier
VVZ CR n/a

Last Updated: 2026-02-05 15:06:40

Abstract

How to make money with specific technologies? Overview over the question how technologies develop from ideas to markets: Diffusions of technologies, new markets versus mature markets, core capabilities, managing the fuzzy front end, approaches towards a theory of design, etc. In addition, the lecture gives an introduction in developing a business plan. Business plans are elaborated in teams.

Resources

Learning Materials (Links)

General Information

Language
English
Levels
NDS , MSC
Frequency
Yearly recurring

Examination

Type
end-of-semester examination

Course Components

Type Title Time & Place Hours
lecture with exercise Technology-Market Integration
  • Wed 17:15-19:00 (ML D 28)
  • 14.02 Date 17:15-20:00 (HG E 7)
2 h weekly

Offered In