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072-0402-00L 1 Credits WBZ , NDS D-ARCH
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Module 2: Acquisition

Modul 2: Akquisition

Lecturers & Examiners: Prof. Sacha Menz, Axel Paulus
Only for CAS ARC in Unternehmensführung and MAS in Architecture, Real Estate, Construction.
VVZ CR n/a

Last Updated: 2026-02-05 16:01:43

Abstract

Key terms: Competence, communication and network

Objective

The aim is to become able to analyse and implement the processes and instruments used for acquisition in one’s own company.

Content

Acquisition represents a separate project in entrepreneurial activity, since all the activities involved in obtaining a commission fall under this term. The “acquisition” module focuses on imparting basic knowledge of networking and professional dialogue. Both of these tools require an assessment of one’s own situation with regard to competence, resources and customer relations. The conversation is a direct interaction: everyone involved is both an addressee and also basically an equal interlocutor. Networking can be learned: situational “small talk,” social competence and a healthy ability to communicate can be learned.

Resources

Lecture Notes

Scripts, documents, studies, dates and addresses are stored on the server of the program.

Literature

Literature recommendations at www.bauprozess.arch.ethz.ch and www.kompetenz.arch.ethz.ch

Learning Materials (Links)

General Information

Language
German
Levels
WBZ , NDS
Frequency
Yearly recurring

Examination

Type
ungraded semester performance

Registration & Places

Priority: Registration for the course unit is only possible for the primary target group

Course Components

Type Title Time & Place Hours
lecture with exercise Modul 2: Akquisition
  • Fri 12:45-18:30 (HIB E 33)
  • Sat 08:50-12:30 (HIB E 33)
25 h semesterly

Offered In